B2B websites can be challenging to design. Communication between businesses is an essential part of the transaction, so knowing which pages to have on a website is essential. However, you have to choose which ones are the most important.
This blog post will shed light on the most essential pages your B2B website should have.
Essential Pages to Include When You Build a B2B Website
1 – Homepage
It’s essential to include a homepage on your B2B website because this is the first impression your potential customers will get, and they’ll want to know it’s a reliable source. Make sure your homepage is simple, clean and offers a clear vision of your product or service.
2 – Contact Page
Your contact page is an essential page to have on every B2B website. You don’t want your customers to leave your website without being able to contact you. Customers will be scared to give you their personal information if they can’t contact you.
3 – Services
A Services page is essential for a B2B website because it shows customers what you can do for them. You need to convince customers that your product or service is valuable for them by showing them all of the benefits.
4 – About Page
No matter what, customers are going to want to know who you are. Make sure your B2B website includes your About Page. This page includes information about your business and its founders, including your mission and vision.
5 – Testimonials
Having customer testimonials on your website is essential, especially if you want your potential customers to trust you. They will want proof that others found your product or service useful and that it’s trustworthy.
6 – Company Portfolio
A Company Portfolio page is essential for showing customers your past work experience. This means that they will be able to see the kind of work you do, the products you’ve created and the companies you’ve worked with. This will help convince customers that your business has a history of success.
7 – FAQ Page
An FAQ page is a great way to answer your customers’ questions before they even come up. This will help them feel more secure about purchasing your product or service because they won’t be worried about what they’re signing up for.
Now you know which pages you need on your B2B website. If you need help creating your B2B website, check out our website design services! Make sure to include these essential pages on your B2B website so you can help your business grow. These pages will help convince potential customers that your business is trustworthy and help build a stronger relationship with them.
If you need any assistance with web design in the UK, Planet53 can help. Our team is proud to be one of the best website design firms in the UK. We offer website design services for businesses of all sizes. Contact us today to learn more!